Berlin, 4 September 2026 – Xiaomi Auto has signed memoranda of understanding with eight German automotive dealer groups, laying the foundation for its planned entry into European electric-vehicle markets in 2027. The agreements mark the company’s first concrete step toward building a local sales and service network, with Germany positioned as an important launch market.
The partnerships were announced at the IFA technology exhibition in Berlin. Xiaomi said the dealer groups bring experience operating premium automotive brands in Germany and other European markets. That local capability will be important because vehicle sales require far more than brand awareness: homologation, financing, servicing, parts supply and residual-value management all shape customer confidence.
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