PARIS, 9 September 2025 — Renault CEO François Provost is steering the French automaker toward aggressive global expansion, highlighting the importance of forging new alliances, particularly outside Europe, to overcome sluggish markets at home.
Speaking amid growing international competition, Provost emphasized, “We have to grow outside Europe, but we have to do it with clear priorities,” signaling a strategic pivot toward regions such as India and Latin America.
Renault’s heightened focus on global diversification aligns with its broader “Futurama” strategic plan, devised under Provost’s predecessor. The plan earmarks €3 billion for launching eight new Renault models in non-European markets by 2027 to diversify revenue streams and reduce dependence on Europe, where over 70% of its sales currently originate.
Provost’s growth strategy builds upon Renault’s existing global collaboration footprint, notably with China’s Geely. These partnerships span thermal engine ventures, ICE platforms, and a key electric-vehicle joint venture in Brazil, where Renault holds a majority share.
The push for partnerships comes at a timely moment as Europe’s electric-vehicle sector faces rising pressure from cost-effective Chinese competitors. Renault is not only responding with global partnerships but also exploring innovations to remain competitive, exemplified by plans to introduce lower-cost batteries across its EV range to slash vehicle costs by up to 40% by 2028.
