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Saturday, 24 October 2026
Markets

Foodie Media Berhad Makes ACE Market Debut as Shares Jump 46.7% at Opening

By Katherine (Kay)2 min read

KUALA LUMPUR, 28 November 2025 — Foodie Media Berhad (KLSE:FOODIE), Malaysia’s largest lifestyle-focused digital media group, made a strong debut on the ACE Market of Bursa Malaysia Securities Bhd. The stock opened at RM0.355 (+18.3% from its IPO price of RM0.30) and continued its upward momentum to reach RM0.44, marking a 46.7% surge within the first hour of trading.

Foodie Media operates one of Southeast Asia’s most extensive digital lifestyle networks, spanning 37 brands across Malaysia, Singapore, Thailand, Indonesia and the Philippines. Its multi-platform reach covers Facebook, Instagram, TikTok, YouTube, Threads, X, RedNote, Lemon8, Douyin, Telegram, WhatsApp and an ecosystem of lifestyle blogs.

As of 13 October 2025, the Group commanded a combined follower base of 46.0 million, making it the largest lifestyle digital content network in Malaysia.

IPO Structure

Foodie Media’s IPO comprises a total of 138.0 million new shares, structured as follows:

  • 44.4 million Issue Shares (5.00%): Malaysian public via balloting
  • 15.0 million Issue Shares (1.69%): Eligible directors, employees & contributors
  • 78.6 million Issue Shares (8.85%): Private placement to institutional & selected investors

Maybank Investment Bank Berhad served as Principal Adviser, Sponsor, Sole Placement Agent and Sole Underwriter.

Post-Listing Financial Performance: Record FY2025 Results

On 25 November 2025, Foodie Media reported record-high FY2025 revenue of RM37.1 million. The Group’s digital media publishing segment contributed RM22.8 million, representing 61.5% of total revenue.

Excluding one-off listing expenses of RM2.5 million, core PAT came in at RM11.9 million, the strongest in the company’s history.

CEO: “A major milestone and the beginning of a new chapter”

Chief Executive Officer Nicholas Lim Pinn Yang said the successful listing reflects strong investor confidence:

“Today marks a major milestone for Foodie Media as we debut on the ACE Market of Bursa Malaysia with a market capitalisation of approximately RM266 million.”

He highlighted overwhelming demand from investors:

“We are deeply grateful for the strong support shown by the investment community, with our public tranche oversubscribed by 24.63 times and our institutional tranche well covered. This confidence affirms the strength of our platform and the potential of our long-term vision.”

Lim outlined the Group’s growth roadmap:

“Our focus is on strengthening our core pillars, digital media publishing, KOL marketing, affiliate commerce, and campaign management, while scaling new verticals such as live commerce and short-form drama production.”

“We are investing in technology, data capabilities and talent to support our next stage of growth. At the same time, our dividend policy to distribute at least 40% of profit after tax reflects our commitment to delivering long-term value to shareholders.”

He added that today’s listing marks “the beginning of a new chapter” for the Group.

Author

  • Kay like to explores the intersection of money, power, and the curious humans behind them. With a flair for storytelling and a soft spot for market drama, she brings a fresh and sharp voice to Southeast Asia’s business scene.
    Her work blends analysis with narrative, turning headlines into human stories that cut through the noise. Whether unpacking boardroom maneuvers, policy shifts, or the personalities shaping regional markets, Kay offers readers a perspective that is both insightful and relatable — always with a touch of wit.