Cyberjaya, September 4, 2025 — DXN Holdings Bhd, a global leader in nutraceutical products, has announced the acquisition of a residential apartment unit in Burj Khalifa, Dubai, through its wholly owned subsidiary Daxen Middle East Food Manufacturing LLC. The property, purchased for AED6.4 million (approximately RM7.4 million), will serve as a dedicated member reward and training hub, strengthening DXN’s engagement efforts in the Middle East.
The acquisition, financed entirely via internally generated funds, represents less than 0.6% of DXN’s total net assets of RM1.3 billion as of FY2025. The company stressed that the purchase will have no material impact on its balance sheet, dividend policy, or ongoing R&D and expansion plans, underscoring its alignment with core growth priorities.
Strategic Hub for Member Engagement
DXN said the Burj Khalifa property will function as a multi-purpose hub for member leadership development, training programmes, incentive events, and VIP gatherings. Beyond its primary purpose, the asset also offers potential rental income and capital appreciation, adding value to the group’s Middle East footprint.
The acquisition process followed regulatory requirements, with all interested directors abstaining from deliberations and the Audit Committee independently confirming that the terms were fair and reasonable. Approval was granted solely by non-interested directors in compliance with Bursa Malaysia guidelines.
Middle East: A Growing Market for DXN
Dubai has become a cornerstone of DXN’s regional strategy. The company established a manufacturing plant in the city in 2023, and by FY2025, the Middle East contributed over 10% of DXN’s revenue.
“The Burj Khalifa acquisition reflects our long-term commitment to the region, ensuring stronger engagement with members while positioning DXN for sustained growth in one of our fastest-expanding markets,” the company said in a statement.
