Kuching, September 7, 2025 — Even under persistent rain, the spirit of Sarawak shone bright as thousands of concertgoers packed into Dataran Perayaan Petra Jaya for the return of Karnival Jom Heboh Segulai Sejalai Sarawak, held from September 5 to 7. This celebrated carnival, a beloved fixture in Malaysia’s festive calendar, brought together local families, youths, and returning tourists for a weekend of music, dance, and cultural celebration.
Rain-soaked but undeterred, crowds gathered under umbrellas and makeshift shelters to enjoy performances by popular regional acts that fused modern beats with traditional music. Vendors served Sarawak delicacies like kuih lapis and teh-c-peng, while traditional artisans showcased weavings and handicrafts, adding a warm, cultural pulse to the carnival atmosphere.
Organisers highlighted the scale of the event—drawing thousands daily—seen as a strong signal of Sarawak’s cultural tourism resilience. The carnival not only elevated local arts and entertainment but also brought a timely economic boost to nearby businesses and travel operators.
Local officials emphasised that the festival’s success, despite weather challenges, demonstrates robust community commitment to arts and culture. They said it underscores the importance of supporting such gatherings as anchors for Sarawak’s social vitality and broader tourism recovery.
