KUALA LUMPUR, 26 November 2025 — Shell Malaysia has integrated BUDI95 into the Shell App, marking a significant milestone in its digital evolution to deliver greater convenience, value, and rewards to Malaysians.
With this enhancement, customers can now access their fuel subsidy directly via the Shell App by completing a simple one-time TNG eWallet eKYC verification. Once verified, they can tap the BUDI95 button and pay for fuel securely within the app to enjoy their subsidised rate instantly.
The introduction of BUDI95 in the Shell App builds on Shell’s commitment to creating more convenient and rewarding journeys for Malaysians as they adapt to the country’s evolving subsidy landscape. With features that streamline every step of the fuelling experience, the Shell App reinforces Shell’s promise to help customers save time (and avoid juggling multiple cards) while enjoying more rewards with every visit.
To celebrate this milestone, Shell is introducing two exclusive campaigns on the Shell App:
RM2 Million in Shell Vouchers Awaits Customers who link their Shell App to their TNG eWallet eKYC and complete BUDI95 fuel transactions of at least RM10 will automatically receive a RM5 Shell voucher in the app. New users of the Shell App will also enjoy an additional RM5 voucher as a welcome gift. In total, Shell is giving away RM2 million worth of vouchers to Malaysians.
Win Three Years of Free Fuel Customers purchasing selected Shell Helix or Shell Advance lubricants at any Shell station will receive a special voucher redeemable in the Shell App. This automatically enrols them in the Free Fuels Contest, offering the chance to win three years’ worth of complimentary fuel.
Enhancing the Customer Experience
Seow Lee Ming, General Manager, Shell Mobility and Convenience Malaysia, said:
“We believe the enhanced Shell App with BUDI95 will help Malaysians maximise every ringgit. At Shell, our goal is to make the fuelling journey simpler and more rewarding. Alongside Shell FuelSave95, which helps drivers go further per tank, the Shell App provides greater convenience and opportunities to be rewarded, ensuring maximum value for money with every visit.”
The latest Shell App enhancement brings together everything Malaysians need in one place, from secure payments and personalised offers to quick access to BUDI95. By combining convenience with attractive rewards, Shell aims to make the fuelling experience not only simpler but genuinely more worthwhile.
This upgrade also strengthens the on-site experience at Shell stations by integrating digital convenience with a wide range of services. From Shell Select convenience stores for daily essentials to premium Shell Helix and Shell Advance lubricants that protect engines, Shell offers everything under one roof. With car care services and other on-the-go conveniences, every visit becomes a complete experience of comfort, quality, and value.
